We’re incredibly excited and proud to announce that our own Head of Schlafly Brewing Operations, James “Otto” Ottolini was awarded the prestigious Russell Schehrer Award for Innovation in Craft Brewing from the Brewers Association this week at the 2012 Craft Brewers Conference in San Diego.

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We’re incredibly excited to announce that Schlafly Hefeweizen (Unfiltered Wheat) has made it into cans for the very first time and they are scheduled to arrive in the St. Louis Metro Area in the coming weeks. In addition to our Helles Style Summer Lager, Hefeweizen is now the second Schlafly beer style to be packaged in aluminum can 12-packs.

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April Fool’s Day was this past Sunday and that meant that once again, I had the opportunity to dust off the trusty video camera (or in this year’s case, an iPhone) to create a online “commercial” for a new, fake style of Schlafly beer to unleash upon an unsuspecting Internet. 2012 marks the fourth year I have done this, and at this point, for those in on the joke, it’s actually become something of an event that a lot of folks look forward to around here with a good deal of anticipation and besides, it’s something that I have a blast doing.

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For those of you who wonder what Robert Burns is most famous for, think about that song everyone sings on New Year’s Eve. That’s correct! Burns’ Night is our annual, extraordinary celebration of the life, works and spirit of the great Scottish poet, Robert Burns (1759-1796). Celebrated on, or about, the Bard’s birthday, January 25th, the event is ideal for brightening up the cold, wet and dark St. Louis winter evenings. 

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The Saint Louis Brewery, Inc., brewer of Schlafly Beer has signed a purchase agreement that will transfer a 60% ownership interest in the business to a local investor group led by Wes Jones and John Lemkemeier of St. Louis and including David Schlafly, also of St. Louis, the first cousin of Tom Schlafly, Co-Founder and President of the company.   The agreement provides for closing upon issuance of necessary licenses and permits from federal, state and local governments, a process that could take several months.

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December 26th, 2011 marks the twentieth anniversary of the official opening day of the Schlafly Tap Room in downtown St.Louis, MO. In celebration of this incredible milestone, we asked some friends of the brewery, both old and new, to take a moment and reflect on Schlafly Beer’s first twenty years.

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These final weeks of 2011 mark the home stretch in what has been a year-long celebration of the 20th Anniversary of Schlafly Beer and we aren’t about to slow down.

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Schlafly Special Release Christmas Ale is currently out in the market, so I thought it would be fun to see if I couldn’t find out a bit more information about this always popular winter release for you good people. To do that, I went straight to the source and talked with the gentlemen responsible for creating the recipe for our Christmas Ale; James “Otto” Ottolini. Otto has been with Schlalfy almost from the beginning and he currently oversees all the brewing operations at our Bottleworks facility.

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If you’re a St. Louis Cardinals fan like me (as well as the majority of Schlafly beer drinkers, given our base of operations), then you’re most likely still holding onto some of the residual high that came with the Cardinals’ history making World Series win this past October.

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This coming Saturday brings the first Winter Farmers Market at Schlafly Bottleworks of the 2011-2012 season and we’re kicking it off with a bang to make sure you have everything you need to prepare a fantastic, locally sourced Thanksgiving meal.

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